Due to the ongoing situation with Covid-19, we are offering 3 months free on the agent monthly membership with coupon code: COVID-19A
With an RE Technology membership you'll be able to view as many articles as you like, from any device that has a valid web browser.
Purchase AccountRE Technology lets you freely read 5 pieces of content a Month. If you don't want to purchase an account then you'll be able to read new content again once next month rolls around. In the meantime feel free to continue looking around at what type of content we do publish, you'll be able sign up at any time if you later decide you want to be a member.
Browse the siteApril 20 2011
How many times a day or week should you email your subscriber base or clients to get the maximum opens without getting "unsubscribe" responses?
Do you know what time of day is best for emailing?
Does it matter?
The answer is simple: emailing is not a haphazard activity. It has evolved into a science.
If you are interested in keeping a client and subscriber base informed and engaged with you and your business, it is well worth your time to invest in learning some of the research behind the science of email timing.
HubSpot social media scientist Dan Zarrella discussed his research on timing.
He has conducted research on the Internet for the last 2-3 years. Of all the subjects he researches, the science of timing is the number one piece of data consumers want to know. He researches and identifies best practices.
This webinar presents all the data to date that Zarrella has studied. It covers three marketing mediums businesses use for inbound marketing: social media, email and blogging.
This article focuses on emailing specifically.