Due to the ongoing situation with Covid-19, we are offering 3 months free on the agent monthly membership with coupon code: COVID-19A
With an RE Technology membership you'll be able to view as many articles as you like, from any device that has a valid web browser.
Purchase AccountRE Technology lets you freely read 5 pieces of content a Month. If you don't want to purchase an account then you'll be able to read new content again once next month rolls around. In the meantime feel free to continue looking around at what type of content we do publish, you'll be able sign up at any time if you later decide you want to be a member.
Browse the siteNovember 09 2015
Your real estate website homepage: it's usually the first thing site visitors see and probably also the first page you created. But when was the last time you took a critical look at it?
It's important to review the content on your site from time to time, to make sure it's still doing what you need it to do – capturing leads, of course!
Today we're taking a closer look at the humble homepage. Here are nine elements that your homepage should have:
Quick: what is this website for? Keep it simple. Your name or real estate agency name will do.
Don't forget to include a picture of your smiling face somewhere! Include your team or agent headshot so customers know who they will be meeting when they take that next step. Adding a high-resolution image of your selling area or one of your listings is a good idea, too.
Be sure you tell your visitors about the value your services will bring to them. Use the copy to say how they will benefit from your specialized skills. Say what you do, why it matters and how you will save them time, money or stress (or all of the above).