Due to the ongoing situation with Covid-19, we are offering 3 months free on the agent monthly membership with coupon code: COVID-19A
With an RE Technology membership you'll be able to view as many articles as you like, from any device that has a valid web browser.
Purchase AccountRE Technology lets you freely read 5 pieces of content a Month. If you don't want to purchase an account then you'll be able to read new content again once next month rolls around. In the meantime feel free to continue looking around at what type of content we do publish, you'll be able sign up at any time if you later decide you want to be a member.
Browse the siteOctober 07 2011
The trend in real estate – strike that, in every industry – is to advocate the “latest and greatest” in gadgets, social media, and technology. Social media and tech experts will hop on a stage at a convention and rattle off a dozen new apps or social websites that you should “look into.” What they’re not saying is “I have ZERO evidence on the efficacy of this; it could be a monumental waste of your time.” Quite simply, I think it’s silly.
Don’t get me wrong – I think that keeping up-to-date with technology is essential for any smart businessperson. It’s when people jump on something only because it is new that I have a problem. Why? Well, there are many good reasons: