Due to the ongoing situation with Covid-19, we are offering 3 months free on the agent monthly membership with coupon code: COVID-19A
With an RE Technology membership you'll be able to view as many articles as you like, from any device that has a valid web browser.
Purchase AccountRE Technology lets you freely read 5 pieces of content a Month. If you don't want to purchase an account then you'll be able to read new content again once next month rolls around. In the meantime feel free to continue looking around at what type of content we do publish, you'll be able sign up at any time if you later decide you want to be a member.
Browse the siteJuly 24 2013
Lets say you are in need of a product or service. Following the ZMOT concept, which hopefully you have read, you do your due diligence and start researching your options online and stumble upon a few possible choices.
What drives your decision to one vendor or another? Chances are it's going to be the reviews and/or testimonials.
Testimonials are tricky these days. There are nefarious services that companies can pay to give them better reviews, which I obviously don't recommend, and consumers aren't so easily fooled anyway.
Not only is today's consumer looking for reviews, but the smart consumer is also evaluating the validity of these statements.
A testimonial without substance like a full name, photo, or even possibly a linked social media account doesn't hold water anymore.
That is what drives the new, updated version of Stik...no anonymous reviews, no phony recommendations! Each review is linked to a "real" live social media account, so your potential clients can see that you really do have raving fans and not just a creative mind!